Book titles are very important in the overall marketing of your book and your brand. I want to give you some tips for choosing the right title for your nonfiction book. In choosing a title for your nonfiction book, it’s important to make sure that the title...
Have you heard of this interesting phenomenon? It’s called the doorway effect*. You’ve probably experienced it. It’s when you go into a different room and forget why you went in. Parts of your brain are always alert to danger so the first thing your working memory...
Zoals je weet, zijn er verschillen tussen Amerikaans-Engels en Brits-Engels. Wat moet je gebruiken: Amerikaans- of Brits-Engels? Het antwoord is: Dat hangt af van je doelgroep. Als een groot deel van je lezers uit Amerika of de wereld in het algemeen komt, gebruik dan...
Dialogs A client of mine has written a novel. While editing, I wonder how many novels he has read. (Also read on if you’re writing non-fiction. This is also relevant for you.) Often, his dialogs go like this: John said, “What’s the matter, Mary? Are you ill?” Mary...
Tips to Market Your Self-published Book In an ideal world, we’d all have a million dollars to market our books and ourselves lavishly, but that’s almost never the case in the indie publishing world. Many self-published authors struggle with how to market their books....
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